AI-supported digital marketing that turns visibility into revenue.
Clear strategy. High-quality content. Paid campaigns that convert.
I’m Louise McCall, a digital marketing consultant based in Cork, and I work with a small team of trusted specialists to help small businesses get seen, attract leads and grow sales. With 20+ years in retail across global brands and family-run businesses, we deliver social media, content and paid ads that turn attention into action.
AI certified and future-focused, we use AI-powered digital marketing to sharpen strategy, speed up content workflows and improve campaign performance, so your marketing stays consistent, effective and measurable.
What we do
Social Media Campaigns
Strategy-led campaigns across Meta, Google and LinkedIn—built to generate leads, bookings and sales (not just likes).
Social Media Management
Consistent content and community management, with a clear plan behind every post, so your brand stays visible and credible.
Analytics
Monthly reporting that’s actually useful—what worked, what didn’t, and what we’ll do next to improve results.
How we work
A Simple Process
- Discovery call
- Audit + priorities
- Strategy + content plan
- Launch + optimise
- Monthly reporting
Industries I've worked with
Experience across sectors, particularly businesses where reputation, trust, and consistent visibility matter.

Retail

Real Estate

Not For Profit

Health Care

Professional Services

Sports Clubs
Social Media for Estate Agents
Reels, stories and posts that showcase listings beautifully, build trust locally, and keep your agency top-of-mind between valuations.
- Listing Reels & Stories: scroll-stopping video formats that highlight the “why live here” angle
- Weekly content plan: consistent posting without you scrambling at 10pm (we’ve all been there)
- On-brand templates: polished graphics for new listings, sale agreed, price changes, and testimonials
- Community content: schools, cafés, walks, commutes — the lifestyle that sells the home
- Engagement prompts: captions + CTAs that drive saves, DMs, and viewing interest
Our Happy Clients!
Louise took these insights and represented this is in a nuanced, gentle way through design, colour, tones and fonts in a public website space.
The service felt unique to me as an individual, it was about how she could interpret me as an individual practitioner in a value-based practice rather than showing what she can do. I think that is a really talented skill and I would highly recommend working with Louise "
Her warmth, energy and positivity made a huge difference and ensured that everything went to plan and was completed within time and budget.
Louise is a natural communicator whose love of her work shines through. I would work again with her in a heartbeat. "
Have a Project in mind?
Work with a senior marketing consultant, without the agency overhead.
